In an increasingly competitive digital world, having an online store working is no longer enough — it should also stand out and have a fantastic user experience. We provide complete online store solutions that cover the entire process from idea to launch, maintenance and further development. There are many different methods in e-commerce, with a sea of different solutions, tools and platforms. We have experience in developing both small and large online stores with platforms such as WooCommerce, Shopify and React.
E-commerce from A to Z
When developing an online store it is important to have a solid foundation. A well-thought-out development process ensures that the online store meets today's requirements and expectations. Through proven methods, you can minimize risks and ensure high quality in the end result.
Planning and mapping
A solid strategy is often the basis of a successful online store. By mapping your business goals and target audience, you are more likely to make the right strategic choices.
Design and Insights
It's important to put yourself in the user's shoes; through insightful work such as user interviews and workshops, we can uncover needs and pain points early in the process, which in turn allows us to make informed choices before designing the interface. The insights can be used to define user journeys that can be used as a starting point to create thread sketches and prototypes in design tools such as Figma.
Development and testing
When developing the website, it is important to use proven technologies and frameworks that ensure a solution that is both scalable and consistent with your goals. The process often begins with setting up basic structures that encompass platform, integrations, and necessary APIs before customizing payment solutions, product management and user interfaces.
Testing is a crucial part of development. Functional testing ensures that all parts of the online store are working properly, while load testing checks that the store handles high traffic smoothly. Security testing verifies that data is protected, especially with regard to payment solutions and personal data. The goal is to eliminate pre-launch bugs and ensure a seamless user experience from day one.
Launch and Deployment
The launch is a carefully planned phase in which the online store is moved from the development environment to the production environment. Before launching, it is important to make sure that your online store is optimized for fast performance and search engine optimization (SEO). This can include speed improvements such as caching and compressing files.
Integration with analytics tools like Google Analytics should be set up to track users so that traffic, performance and any bugs can be monitored closely to ensure everything works as expected.
Maintenance and further development
After launch, maintenance is essential to keep your online store secure and up to date. Regular security updates and functional improvements make sure your store works as it should.
Further development based on user insights and data analysis allows us to continuously improve online buitics. This can include introducing new features, optimizing the user experience, or integrating new systems to meet changing needs.
E-commerce Platforms and Frameworks
Choosing the right platform and framework is critical to building an online store that is both robust and flexible. With expertise in various technologies, solutions can be tailored to specific needs, whether for small start-ups or established companies that require advanced functionality.
WordPress + WooCommerce
WordPress combined with WooCommerce offers a powerful and flexible e-commerce platform. With this technology, we can develop cost-effective and tailored online stores with features such as subscription services and memberships. Security and performance are optimized through the implementation of best practices, including the use of trusted hosting services and security plugins.
Shopify.com
Shopify is a leading ecommerce platform that enables fast setup and easy management of online stores. Customization of themes, development of custom applications and integration with third-party services such as payment solutions and logistics systems make it possible to tailor the store to your unique needs. Shopify's robust infrastructure also ensures high uptime and fast page loading.
Next.js, Sanity, PIM and ERP
For advanced and scalable online store solutions, we use modern tools such as Next.js and Sanity, combined with PIM systems and ERP integrations such as Visma Global. Using Next.js allows us to develop fast and SEO-friendly web pages with React, while Sanity acts as a flexible and powerful headless CMS for managing content. Integration of a PIM system ensures that product information is consistent and up-to-date across all channels. By connecting the store to an ERP system such as Visma Global, we can automate processes such as inventory management, order processing and invoicing. This provides a seamless experience both for you as a supplier and for your customers, ensuring your store is efficient and competitive.